Hey, I’m Sam.
I’m a creative and communicator at the intersection of design, strategy, performance and accessibility — where ideas become content that connects and converts.
I’m most passionate about leading creative and effective email experiences — a channel offering direct access to an owned audience, unmatched ROI, and the ability to test and learn with every send. Beyond the inbox, I bring creative leadership across social, web, print and content marketing. I thrive in cross-functional teams, love a good data dive, and believe the best creative is both beautiful and useful.
@rooot_rot
